Companies are not able to stand idly by any longer as a state of chaos engulfs the world. Whenever possible, brands need to provide ease and order to customers. The result of these actions will build loyalty to your brand, and help give back to the community
While it is paramount that your brand say and do the right things, what is DONE is much more important in these challenging times. Say all you want, but words carry no weight at all if you don’t do anything about them
